Virtual CFO
Investor reporting
Once a Canadian company takes outside money, someone has to turn a closed set of books into a report investors actually trust, on a fixed schedule, in Canadian dollars, without the founder losing a week of runway to spreadsheet assembly every single reporting period.
13-week cash forecast
Illustrative client · August 2026
CAD
- Cash today
- $244,220
- Lowest week ahead
- 239,800
- Largest outflow
- Payroll, 46,300
Illustrative. An example of the document, not a client's figures.
The recurring tax on a founder's time
Investor reporting has a habit of eating a founder's week every month or quarter, precisely because it usually gets rebuilt from scratch each cycle instead of running on a repeatable process. We take that rebuild off your plate: same template, same source data, same delivery date, every period.
The numbers that actually get read
Most Canadian investors want revenue, gross margin, burn and runway as the baseline, then one or two metrics specific to your model, net revenue retention for a software company, gross merchandise value for a marketplace. Everything ties back to your closed QuickBooks Online, Xero or Sage 50 file for that period rather than an estimate typed in under deadline pressure.
Cap table without the reconciliation headache
Ownership percentages reported to investors need to match your legal cap table exactly, and small drift between the two is a common trust breaker. We reconcile the two each period rather than letting them quietly diverge over several rounds.
When a deck is required instead of a memo
Some boards want a written update; others expect slides. We build whichever format your board expects from the same underlying numbers, so the deck and the memo never tell a slightly different story to different readers. This connects naturally to fundraising financial models ahead of your next round.
What this does not cover
We do not manage investor relations or make the call on which metric to headline in a tough quarter. That judgment stays with the founder. What we own is making sure the number behind that judgment is correct, consistent with last period's report, and ready before the deadline rather than the night before.
Questions
Frequently asked questions: Investor reporting
How much founder time does this actually save each month?
Most founders describe reclaiming a day or more per reporting cycle once the template and data pull are standardized, since nothing gets rebuilt from a blank sheet.
Can you match the exact metric set our lead investor asked for?
Yes. We start from what your specific investors already asked for and build the recurring report around that set rather than a generic checklist.
Who reconciles the cap table if we raised through a SAFE or convertible note?
We reconcile whatever your legal cap table shows, including outstanding SAFEs or notes, against the figures used in reporting each period.
Do you present the update to our board directly?
We prepare the update and hand it to you, or join the call if a founder wants us there to field a numbers question directly.
What exactly is included in investor reporting?
A monthly or quarterly investor update built to a consistent template, and core metrics (revenue, burn, runway, growth) pulled from your books each period. This work runs inside Excel or Google Sheets, whichever your business already has in place, and it rolls into your regular monthly close rather than sitting off to the side as a separate, unreconciled process.
What metrics do investors usually expect?
Revenue, gross margin, burn rate, runway and growth are the common core; we tailor the set to your stage and what your specific investors track.
Can you also manage the cap table?
We reconcile cap table figures used in reporting against your legal cap table records. Cap table administration itself sits with your legal counsel or a platform like Carta.
How often should investor updates go out?
Monthly is common for early-stage companies; quarterly is more typical once a board is formally in place. We build to whichever cadence you have committed to.
Who reviews the work before it reaches us?
Every deliverable under investor reporting is reviewed by a senior principal before it reaches you. You keep access to the underlying file at every stage, so nothing about the work happens somewhere you cannot see it.
Related services
- Virtual CFOFundraising financial modelsA financial model built for a raise: historical actuals, a growth-driven forecast, and the assumptions an investor will want to pressure-test.
- Virtual CFOKPI designA short list of the numbers that actually run your business, defined once and tracked consistently, instead of a dashboard nobody opens.
- Virtual CFOFractional CFOA senior finance lead who works your numbers on a part-time basis: monthly reviews, board and investor prep, and a second opinion before a big decision.
Industries
- Startups and VC-backed companiesBookkeeping and reporting for early-stage, venture-backed companies watching burn, runway and investor reporting closely.
- SaaSBookkeeping and reporting for subscription software businesses tracking recurring revenue, deferred revenue and burn.
- Professional servicesBookkeeping for professional service firms such as engineering, architecture and IT consulting billing clients by project or retainer.
Next step
Talk to the team that would run your books
A short call covers your setup, your software and what a first month would look like. You get a written scope and price after it.